Master Class: How To Get Published Successfully

with Arielle Eckstut and David Henry Sterry, "The Book Doctors"

It is the greatest time in history to be a writer.  The barrier to publishing has been torn down and now anyone can get published.  But to get published successfully is a whole other matter.  Eckstut and Sterry take you through the entire publishing process. This step-by-step, soups-to-nuts workshop will remove the smoke and mirrors from the murky world of publishing and give writers a compass and map to a successfully published book. Topics covered include:

• Choosing the right idea
• Creating a blockbuster title
• Crafting an attention-getting pitch
• Putting together a selling proposal/manuscript
• Finding the right agent/publisher
• Self-publishing effectively with ebooks, print-on-demand or traditional 
• Developing sales, marketing and publicity savvy
• Producing a video book trailer and helping it go viral
• Building a following through social media

ABOUT THE BOOK DOCTORS

Arielle Eckstut is co-founder of The Book Doctors. She is the author of nine books including The Secret Language of Color: The Science, Nature, History, Culture and Beauty of Red, Orange, Yellow, Green, Blue & Violet. She is also an agent-at-large at the Levine Greenberg Rostan Literary Agency, where for over 20 years, she has been helping hundreds of talented writers become published authors. Lastly, Arielle co-founded the iconic company, LittleMissMatched, and grew it from a tiny operation into a leading national brand, which now has stores from coast to coast, everywhere from Disneyland to Disney World to Fifth Avenue in New York City.

David Henry Sterry is co-founder of The Book Doctors. He is the author of 16 books on a wide variety of subjects, from memoir to middle grade fiction, sports to reference. His work has been translated into over a dozen languages, optioned by Hollywood, and appeared on the cover of the Sunday New York Times Book Review. He is a regular contributor to The Huffington Post. Before writing professionally, David was a comic and an actor. His one man show, based on his memoir, Chicken, was named the number one show in the United Kingdom for its entire run at the Edinburgh Theatre Festival, Fringe by The Independent.