In this eye-opening event, Phil Sexton, publisher of Media Lab Books and former publisher of Writer's Digest, shares the nitty-gritty of what takes place behind closed doors at publishing houses, in meetings with bookstore buyers, and on the bookstore sales floor. We’ll cover:
Strategies to ensure your book receives the best treatment
What questions to ask
What publishers don’t want you to know or sometimes forget to do
The mistakes publishers make and how to keep them from happening
How to build an effective – and profitable – publishing partnership
Learn to be your own best advocate when dealing with publishers to make certain your book is handled with the care and attention it deserves!
Morning Session - 10am - noon
Geared for newcomers to the publishing business. (Experienced writers will find the session beneficial, too.) You’ll learn:
An overview of how the publishing industry works
Publishing’s odd concepts and confusing lingo
Insights into what happens once your book hits an acquisitions editor’s desk
The factors that influence a house’s decision to publish your work…or not, which can improve your proposal or query letter, increasing your odds of a book deal.
Have Lunch with the Expert! - 12-1pm
During lunch, Phil will host an open Q&A session and answer all your publishing questions.
Stay for lunch after the morning session or come for lunch if you’re joining us in the afternoon!
Afternoon Session - 1-4pm
Dig deep into the publishing experience. You’ll learn:
How to influence the publishing process once you’ve received a book deal
How your book title and cover design influence the process
What editors don’t share that can influence your book’s performance
Why and how publishing decisions are made, presented in a mock pub board format using real proposals from real authors
What questions you should ask, including:
Catalog representation
Co-op and marketing commitments
Sell-in results
Metadata
Sales results
Business relationship
Discoverability
Forewords and blurbs
What happens during a sales call and why you need to know the details
09/14/2019
Participants must currently be 18 years or older.
Minimum: 10
Maximum: 75
Registration starts on 03/19/2019.
Please contact The Writers Circle if you have any questions.